The easy part about the third day in Miami was deciding which event to go to. With the sheer amount of acts on offer at the Ultra Festival it seemed most other promoters didn't even bother to try to compete. The hard part about day three was actually being allowed in to the event. Finally, after almost one hour, multiple trips across bridges and numerous attempts at different lines, one security guard finally had some helpful directions (despite playing dumb an hour before) and access was granted.
The best thing about festivals is choices and options that are on offer, and at an event this size this couldn't have been any truer. The promoters were kind enough to arrange more than one hundred acts performing over fourteen stages for our aural pleasure. However, as the skeptics, naysayers and pessimists will already be aware, nothing comes without its pitfalls. With so many acts to choose from it was impossible to avoid set time clashes and when this was combined with short set lengths, big decisions had to be made and some acts had to unfortunately be missed.
The biggest names on the day, or at least the artists afforded the largest font on the flyer, appeared on both the main and live stages. The Killers and Hot Hot Heat were on hand to bridge the divide between the world of rock and dance music that appears to have lessened in recent years. Also appearing with the two bands on the live stage was festival veteran Paul van Dyk who may or may not have been miffed about getting beaten out for a main stage timeslot by his celebrity fraternizing namesake Paul Oakenfold. Any jealously would've been short lived though as Oakenfold no doubt had to endure an ear bashing backstage from fellow main stagers and angry Brits the Prodigy, who have recently been quite vocal about their disdain for DJs.
A little removed from the spotlight, but with just as much in the way of talent, were the Beatport Techno tent, the Carl Cox & Friends tent and the Onbeat.com House tent. With the sun still up Adam Beyer drove the techno tent along and then as the sky grew darker so did the beats, with Richie Hawtin in full control. One tent over Carl Cox proved his influence with a list of associates that included Josh Wink, Danny Howells and Danny Tenaglia and was definitely inline with the 'something for everyone' ethos that so often defines festivals. Also a student of the festival bible was the house tent which had more specifically spent a lot of time reading the chapter on commercial success with names like Benny Benassi and Seb Fontaine fleshing out the roster.
After the days exhausting activities there was the enticing offer of the Ultra Carry On party but with the revelation that it had no affiliation with the hilarity and double entendres of the 1960's British comedy movie series, it was decided that the best course of action was to head back for a bit of r&r.