international news_7th June, 2004
Rui Da Silva, arguably Portugal's hottest, remixer and producer and favourite of many top Djs such as Sasha and Dave Seaman was one of the highlights at last weekends Homelands Festival. His electrifying live set went down a storm with Rui mixing up new tracks with old classics like 'Earth', '5th Element', and 'Touch Me'.
Now fans in the UK can buy a copy of the full set he performed at the festival by simply Text messaging Rui to 84048 (cost 4.50 GBP). The user is then sent an access code to enter at www.arkrecords.com/ru for full access to the mix.
Being one of the most successful record companies to embrace the internet as a method of distribution and promotion, Ark Records, its distributor, last year won a British Telecom award for innovative use of Broadband with this latest method of distribution set to expand their profile even more.
A new twist on the old concept of the live recording that really has the potential to take off, (especially when considering the recent success of Global Undergrounds live albums ), revolutionizing the delivery of live music and potentially allowing the artist to cut out the middle man (record label) completely.